SHAMPOO PURPLE ACTIVATOR
Cleansing shampoo with enhanced purple pigments, reduces the yellow tones from blonde or white hair, enhances the hair’s cool and grey tones, making the hair glossy and lustrous. Perfect for toning down the haircolor after a bleaching treatment. Its unisex fragrance is fresh and pleasant. 
PARABEN FREE
HOW TO USE
apply to wet hair where the yellow lifting effect is needed. Gently massage with a gentle finger motion, rinse carefully and repeat if necessary.
RESULT
Reduces yellow tones, toneshair after bleaching, and boosts shine
INGREDIENTS INCI/CTFA:
Aqua [Water], Sodium laureth sulfate, Cocamidopropyl betaine, Cocamide DEA, Phenoxyethanol, Sodium chloride, Glycol distearate, Sodium benzoate, Parfum [Fragrance], Disodium EDTA, Silicone quaternium-18, Glyceryl laurate, Cocamide MEA, Laureth-10, Acid Violet 43, Trideceth-6, Citric acid, Trideceth-12.
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