{"id":4342,"date":"2023-02-20T11:24:53","date_gmt":"2023-02-20T11:24:53","guid":{"rendered":"https:\/\/www.atricosmilano.com\/non-categorizzato\/atricos-milano-%e2%9d%a4%ef%b8%8f-launches-the-purifying-detoxifying-pre-shampoo\/"},"modified":"2023-05-02T19:47:28","modified_gmt":"2023-05-02T19:47:28","slug":"atricos-milano-launches-the-purifying-detoxifying-pre-shampoo","status":"publish","type":"post","link":"https:\/\/www.atricosmilano.com\/en\/press-en\/atricos-milano-launches-the-purifying-detoxifying-pre-shampoo\/","title":{"rendered":"ATRICOS MILANO \u2764\ufe0f launches the purifying detoxifying Pre-Shampoo"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.19.5&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.19.5&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<div class=\"wp-block-image\">\u00a0<\/div>\n<h3 style=\"text-align: center;\">ATRICOS MILANO<br \/>INTRODUCES A NEW PRODUCT IN THE LINE OF PROFESSIONAL TECHNICAL SHAMPOO<\/h3>\n<p style=\"text-align: center;\"><em>CosmeticsLab<\/em>\u00a0<em>Milan<\/em>\u00a0introduces a new reference in the professional technical line of the brand\u00a0<strong>ATRICOS MILANO<\/strong> :<\/p>\n<p style=\"text-align: center;\"><strong>Purifying Detoxifying Pre-Shampoo<\/strong>.<br \/>It is a professional normalizing detergent<br \/>with a high solvent and washing power.<br \/><strong>Detoxifying, particularly suitable<\/strong><br \/><strong>as a pre-treatment of the hair and scalp.<\/strong><\/p>\n<p style=\"text-align: center;\">The\u00a0<strong><em>Zinc Ricinoleate<\/em><\/strong>, a powerful agent of vegetable origin, is able to eliminate fragrances and residues of previous leave- in, smoke odors, poor cleaning, salt and smog.<br \/>The strength of this active ingredient allows the user to\u00a0<strong>reset the condition of the scalp<\/strong> and the hair, preparing them to continue with subsequent treatments as color, perm and lightening in the best and most performing way possible.<br \/>It does not inhibit perspiration and therefore is not occlusive.<\/p>\n<ol>\n<li style=\"text-align: center;\"><em>Detoxifying, eliminates physical and chemical impurities.<\/em><\/li>\n<li style=\"text-align: center;\"><em>Removes any residue of styling and finishing products.<\/em><\/li>\n<li style=\"text-align: center;\"><em>Prepares scalp and hair for subsequent procedures such as dyeing, perming and lightening.<\/em><\/li>\n<\/ol>\n<p style=\"text-align: center;\">Cosmetics Lab Milano S.r.l.<br \/>Via Toscanini, 19<br \/>20004 \u2013 Arluno (Milan)<br \/>Tel. +39.02.36749820<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 ATRICOS MILANOINTRODUCES A NEW PRODUCT IN THE LINE OF PROFESSIONAL TECHNICAL SHAMPOO CosmeticsLab\u00a0Milan\u00a0introduces a new reference in the professional technical line of the brand\u00a0ATRICOS MILANO : Purifying Detoxifying Pre-Shampoo.It is a professional normalizing detergentwith a high solvent and washing power.Detoxifying, particularly suitableas a pre-treatment of the hair and scalp. 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